Instagram Highlights
Make your Instagram profile look polished and professional with custom-designed highlight covers. First impressions count — give visitors a reason to follow and explore your brand.
Got questions? We've got answers.
Everything you need to know about our platform. Can't find what you're looking for?
Instagram Highlights are permanent story collections displayed on your profile. They allow businesses to showcase key information like services, testimonials, product features, FAQs, and promotions to every profile visitor even after the 24-hour story expiry.
Well-designed Instagram Highlights with consistent branded covers create a professional first impression, organize your best content for easy access, and help new profile visitors quickly understand your brand offering and decide to follow you.
Recommended highlight categories for businesses include Services, Testimonials, Behind the Scenes, FAQs, Portfolio or Work Samples, Team, Promotions, and How It Works. The right categories depend on your industry and audience interests.
Highlights work as a permanent sales tool on your profile, allowing visitors to explore your products, read customer testimonials, and understand your process without you being online. This passive selling capability converts profile browsers into buyers.
Instagram Highlights should be updated monthly or whenever you have significant new content to showcase. Regular updates keep your profile fresh, demonstrate business activity, and ensure visitors always see your most current offerings and social proof.